{"id":168,"date":"2026-09-29T16:14:52","date_gmt":"2026-09-29T16:14:52","guid":{"rendered":"https:\/\/nueva.equipo123go.com\/directora-de-mercadotecnia\/"},"modified":"2026-10-13T19:47:55","modified_gmt":"2026-10-13T19:47:55","slug":"directora-de-mercadotecnia","status":"publish","type":"page","link":"https:\/\/equipo123go.com\/en\/directora-de-mercadotecnia\/","title":{"rendered":"Director of Marketing"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"168\" class=\"elementor elementor-168\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a819d8e cargo-header e-flex e-con-boxed e-con e-parent\" data-id=\"a819d8e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-56a6dfd e-con-full cargo-title-col e-flex e-con e-child\" data-id=\"56a6dfd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d49242 elementor-widget elementor-widget-heading\" data-id=\"2d49242\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Director of Marketing<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-101a98e elementor-widget elementor-widget-text-editor\" data-id=\"101a98e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Management and Leadership | Permanent \u2013 Full-time<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41593c1 elementor-widget elementor-widget-text-editor\" data-id=\"41593c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Monterrey, Mexico<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05eac33 e-con-full cargo-share-col e-flex e-con e-child\" data-id=\"05eac33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa787f1 elementor-widget elementor-widget-html\" data-id=\"fa787f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<a class=\"cargo-share-link\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fequipo123go.com%2Fdirectora-de-mercadotecnia%2F\" target=\"_blank\" rel=\"noopener noreferrer\" aria-label=\"Share on LinkedIn\"><svg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" aria-hidden=\"true\"><circle cx=\"18\" cy=\"5\" r=\"3\"\/><circle cx=\"6\" cy=\"12\" r=\"3\"\/><circle cx=\"18\" cy=\"19\" r=\"3\"\/><line x1=\"8.59\" y1=\"13.51\" x2=\"15.42\" y2=\"17.49\"\/><line x1=\"15.41\" y1=\"6.51\" x2=\"8.59\" y2=\"10.49\"\/><\/svg><\/a>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f0938b9 cargo-apply e-flex e-con-boxed e-con e-parent\" data-id=\"f0938b9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c8ffbb6 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"c8ffbb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/equipo123go.com\/en\/solicitud-de-empleo\/?puesto=Director(a)%20de%20Mercadotecnia\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Apply Now<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-922915d cargo-body e-flex e-con-boxed e-con e-parent\" data-id=\"922915d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2b26f33 e-con-full cargo-content e-flex e-con e-child\" data-id=\"2b26f33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cad25ca elementor-widget elementor-widget-text-editor\" data-id=\"cad25ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h2>About the position<\/h2>\n<p>We are seeking a Director of Marketing to lead the growth, acquisition, and positioning strategy of 123GO in Mexico.<\/p>\n<p>This position will be part of the leadership team of 123GO Mexico and will have a direct impact on the company's growth and development strategy.<\/p>\n<p>This position will be responsible for defining the company's commercial and marketing vision, overseeing acquisition and customer retention initiatives, managing budgets, leading teams, and contributing directly to the sustainable growth of the business.<\/p>\n<p>We are looking for a person with strategic vision, proven leadership, and a solid ability to transform business goals into measurable results.<\/p>\n\n<h2>What you will do<\/h2>\n<ul>\n<li>Define and lead the overall marketing strategy for the Mexican market.<\/li>\n<li>Designing initiatives aimed at acquiring, retaining, and growing customers.<\/li>\n<li>Supervise the CRM, Affiliates, Content, Digital Marketing, and future marketing functions areas.<\/li>\n<li>Managing budgets and ensuring an efficient investment of resources.<\/li>\n<li>Analyze market trends, consumer behavior, and the activities of competitors.<\/li>\n<li>Develop and strengthen the positioning of the 123GO brand in Mexico.<\/li>\n<li>Lead, develop, and expand the marketing team as the company continues to grow.<\/li>\n<li>Establish performance indicators and evaluate the return on investment of marketing initiatives.<\/li>\n<li>Present results, analyses and recommendations to the company's management.<\/li>\n<li>Work closely with Operations, Finance, Product, and other key areas to drive business objectives.<\/li>\n<\/ul>\n\n<h2>What we are looking for<\/h2>\n<ul>\n<li>Experience leading marketing strategies, growth or customer acquisition.<\/li>\n<li>Experience managing teams, budgets, and high-impact projects.<\/li>\n<li>Solid knowledge of digital marketing, CRM, affiliates, content, and acquisition channels.<\/li>\n<li>The ability to analyze data and make decisions based on information.<\/li>\n<li>Strategic mindset with a strong focus on results.<\/li>\n<li>Excellent leadership, communication and negotiation skills.<\/li>\n<li>Ability to thrive in dynamic and fast-growing environments.<\/li>\n<li>Professional mastery of Spanish and English.<\/li>\n<\/ul>\n\n<h2>What we offer<\/h2>\n<ul>\n<li>Highly competitive salary based on experience and professional track record.<\/li>\n<li>Legal benefits in accordance with Mexican labor legislation.<\/li>\n<li>Opportunity to lead one of the most important areas of the company since its launch.<\/li>\n<li>Direct participation in strategic and growth decisions.<\/li>\n<li>High level of autonomy, responsibility and influence within the organization.<\/li>\n<li>Exposure to a dynamic and highly competitive industry.<\/li>\n<li>Opportunities for professional development as the company continues to expand in Mexico and Latin America.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-efdaf57 e-con-full cargo-sidebar e-flex e-con e-child\" data-id=\"efdaf57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d8b06b elementor-widget elementor-widget-heading\" data-id=\"4d8b06b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Similar jobs \u2304<\/h3>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7100bd2 e-con-full cargo-similar-card e-flex e-con e-child\" data-id=\"7100bd2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-201b5bc elementor-widget elementor-widget-heading\" data-id=\"201b5bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MANAGER OF PAYMENT AND RISK OPERATIONS<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c58248 elementor-widget elementor-widget-text-editor\" data-id=\"6c58248\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Monterrey, Mexico<br>Permanent \u2013 Full Time<br>Experience: 1-5 years<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be2df5a elementor-align-left elementor-widget elementor-widget-button\" data-id=\"be2df5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/equipo123go.com\/en\/gerente-de-operaciones-de-pagos-y-riesgo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">See this job offer &gt;&gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9511876 e-con-full cargo-similar-card e-flex e-con e-child\" data-id=\"9511876\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bc4ab1c elementor-widget elementor-widget-heading\" data-id=\"bc4ab1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MANAGER OF THE SPORTSBOOK<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6002a92 elementor-widget elementor-widget-text-editor\" data-id=\"6002a92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Monterrey, Mexico<br>Permanent \u2013 Full Time<br>Experience: 1-5 years<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-75f31a1 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"75f31a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/equipo123go.com\/en\/gerente-de-sportsbook\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">See this job offer &gt;&gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-210d907 e-con-full cargo-similar-card e-flex e-con e-child\" data-id=\"210d907\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8147faf elementor-widget elementor-widget-heading\" data-id=\"8147faf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">MANAGER OF AFFILIATES<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eee5120 elementor-widget elementor-widget-text-editor\" data-id=\"eee5120\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Monterrey, Mexico<br>Permanent \u2013 Full Time<br>Experience: 1-5 years<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-999d16e elementor-align-left elementor-widget elementor-widget-button\" data-id=\"999d16e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/equipo123go.com\/en\/gerente-de-afiliados\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">See this job offer &gt;&gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-808391b e-con-full e-flex e-con e-parent\" data-id=\"808391b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0680ad1 elementor-widget elementor-widget-shortcode\" data-id=\"0680ad1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><section class=\"talent\" id=\"red-de-talento\" aria-labelledby=\"talent-title\">\n\t<div class=\"container\">\n\t\t<h2 id=\"talent-title\">Join our talent network<\/h2>\n\t\t<p>Can't find a vacancy that fits your profile? Send us your CV and we'll take it into account for future opportunities that align with your experience.<\/p>\n\t\t\t\t<form class=\"cv-form\" method=\"post\" enctype=\"multipart\/form-data\" action=\"https:\/\/equipo123go.com\/wp-admin\/admin-post.php\">\n\t\t\t<input type=\"hidden\" name=\"action\" value=\"e123_cv\">\n\t\t\t<input type=\"hidden\" id=\"e123_nonce\" name=\"e123_nonce\" value=\"6a58801664\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/pages\/168\" \/>\t\t\t<input class=\"hp\" type=\"text\" name=\"website\" tabindex=\"-1\" autocomplete=\"off\" aria-hidden=\"true\">\n\t\t\t<label class=\"cv-form__file\">\n\t\t\t\t<svg viewbox=\"0 0 24 24\" fill=\"currentColor\" aria-hidden=\"true\"><path d=\"M19.4 10a7.5 7.5 0 0 0-14.4-2A5.5 5.5 0 0 0 5.5 19H18a4.5 4.5 0 0 0 1.4-9zM13 13v4h-2v-4H8l4-4 4 4z\"\/><\/svg>\n\t\t\t\t<span data-file-label>Select file...<\/span>\n\t\t\t\t<input type=\"file\" name=\"cv\" accept=\".pdf,.doc,.docx\" required>\n\t\t\t<\/label>\n\t\t\t<button class=\"btn btn--cyan\" type=\"submit\">Upload CV<\/button>\n   <p class=\"cv-form__consent\"><label><input type=\"checkbox\" name=\"consentimiento\" value=\"1\" required> I accept the <a href=\"https:\/\/equipo123go.com\/en\/politica-de-privacidad\/\" target=\"_blank\" rel=\"noopener\">Privacy notice<\/a>.<\/label><\/p>\n\t\t<\/form>\n\t<\/div>\n<\/section>\n\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Director(a) de Mercadotecnia Gerencias y Direcci\u00f3n | Permanente &#8211; Tiempo Completo Monterrey, M\u00e9xico Solicita el empleo Sobre la posici\u00f3n Estamos buscando un(a) Director(a) de Mercadotecnia para liderar la estrategia de crecimiento, adquisici\u00f3n y posicionamiento de 123GO en M\u00e9xico. Esta posici\u00f3n formar\u00e1 parte del equipo de liderazgo de 123GO M\u00e9xico y tendr\u00e1 un impacto directo en [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":30,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-168","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Director(a) de Mercadotecnia | Vacante en 123GO, Monterrey<\/title>\n<meta name=\"description\" content=\"Vacante de Director(a) de Mercadotecnia en 123GO, Monterrey, M\u00e9xico. 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